How to calculate if your business will be profitable? Part 3

In my last blog post, I presented a very simple example of a business – a language school – so that you can understand how to count the profitability of your business or, in a specific case, the profitability of a particular product. You are unlikely to run such a business, but in order to understand what is revenue, cost and profit, it is worth your while to read this text. Let me remind you of the premise. We run

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How to calculate if your business will be profitable? Part 2

In the previous post, I showed you a method and formula on how to count whether it pays to produce or sell a product. Today I will show you how to use these formulas and how to count whether it pays to do business. Of course, this will be a simple example on one product, and in the next post I will show you an example on two products. You will see that this is not a simple issue, so

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How to calculate if your business will be profitable? Part 1

You’ve probably ever wondered why companies like HP, IBM or Google have huge finance departments, with hundreds or thousands of employees handling the company’s finances. So, is the way money circulates so complicated that so many employees are needed accounting, invoicing, calculating budgets, assessing cost intensity and so on? Yes, that’s exactly right – the world of money in large companies is very complicated, and everything but the treasury requirements go towards giving an answer as to whether something we

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You have an idea for a business: how should you promote your products?

I have already described the product, price and distribution. That is, first, second, third. And what is the fourth? Promotion. There are two beliefs that you need to get away from. One is to associate promotion with price reductions in stores and sales of goods, and the other is to understand the word advertising as all the company’s activities to familiarize the customer with the product. Both are untrue. Promotion is one of the marketing tools you will use to

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Why is it better to sell more expensive and less than cheaper and more? Part 2

In the previous post I wrote I started an example showing why it is better to sell more expensive and less than cheaper and more. Today we will count this example to the end. I also wrote that supply is to offer a good on the market. This is a really important dish that I will return to at some point. Today, however, it will be about, in simple terms, how much you are able to produce products or provide

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