artificial managers, artificial management, managers, artificial leadership, team management automation, artificial intelligence
Hiring employees is a big cost for Nowak. If, on the other hand, he wants to set up a company, he has to share the profit earned with the partners. In both cases you will need a good organization of work and division of tasks When constructing a business plan for a venture, you must not only plan the products, how to inform customers about them, your mission and your suppliers, but also the organization inside the company. If he
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Porter’s analysis still requires thinking about two elements of the market – buyers and substitutes that may threaten your business. I already wrote about buyers a few posts ago. I’ll remind you that it’s about market segmentation, that is, isolating who will be the buyers of your company’s products or services. If at this stage of business planning you have already specified a group of key customers. You can further characterize them by three characteristics: their number, the degree of
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In the previous post, we analyzed suppliers. Now it’s time to look at competitors, those who are already in the sector and those who may yet to emerge. Why should you also look for the latter, who are not actually in the sector yet? Sometimes their appearance suddenly changes the conduct of business in the entire sector. An example of this is Apple, which in 2007 began selling a strange phone – a smartphone – that turned out to be
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If you’re going to analyze your company’s position in the market, it must already have at least a little bit of clarification of the tools it will use to fight in this market, i.e. the marketing-mix. He has probably also already formulated the mission of the venture and considered which customers are most important to him. It’s time to learn about the competitiveness of his idea against existing and future competitors, find substitutes and suitable suppliers. A tool our hero
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I have already described the product, price and distribution. That is, first, second, third. And what is the fourth? Promotion. There are two beliefs that you need to get away from. One is to associate promotion with price reductions in stores and sales of goods, and the other is to understand the word advertising as all the company’s activities to familiarize the customer with the product. Both are untrue. Promotion is one of the marketing tools you will use to
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